We are seeking an experienced professional with a strong background in FMCG (Fast-Moving Consumer Goods) to lead our sales and revenue generation efforts. The ideal candidate will have a proven track record from top-tier FMCG organizations ), with over 10 years of experience in driving sales and achieving business goals.Key responsibilities include:Sales Leadership: Lead and manage the sales teams to drive revenue growth and market share in the assigned territory or product categories.Develop and execute sales strategies that align with the company’s overall business objectives.Provide guidance and mentorship to regional sales teams, fostering a high-performance culture.Revenue Generation: Achieve sales targets by implementing strategic sales plans, expanding customer base, and identifying new business opportunities.Optimize pricing, promotions, and distribution strategies to maximize revenue.Market Analysis and Strategy Development: Conduct in-depth market analysis to identify trends, competitor activities, and customer needs.Use data-driven insights to inform sales strategies and product positioning.Develop and execute go-to-market plans, ensuring alignment with brand strategy and customer demands.Client Relationship Management: Build and nurture strong relationships with key customers and stakeholders to ensure long-term partnerships.Engage with clients at senior levels to influence decision-making and negotiate profitable contracts.Ensure customer satisfaction and address any concerns or feedback promptly.Cross-functional Collaboration: Collaborate with marketing, supply chain, finance, and other departments to ensure seamless execution of sales plans and strategies.Work closely with product development teams to tailor offerings based on customer feedback and market needs.Leadership and Team Development: Develop and execute training and development programs for the sales team to enhance their skills and capabilities.Lead by example, demonstrating strong leadership qualities that inspire the team to perform at their best.Manage performance metrics and KPIs, ensuring that the team is meeting or exceeding expectations.P&L Responsibility: Take ownership of the Profit & Loss (P&L) for the sales department or region, ensuring profitability and cost efficiency.Monitor financial performance, and implement corrective actions when necessary to meet revenue and profitability goals.Innovation and Process Improvement: Lead initiatives to improve sales processes, optimize the sales pipeline, and increase overall efficiency.Champion innovation in sales techniques, digital tools, and customer engagement methods.