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Digital Marketing Executive

ZEMS IT

Job Type

Full-time

Work Type

On-Site

Location

Sharjah, UAE

Experience

3 - 5 years

  • Develop and execute innovative digital marketing campaigns across various platforms to enhance brand visibility and engagement.
  • Analyze and interpret key performance metrics to optimize ongoing campaigns and improve overall digital strategy.
  • Manage social media accounts, crafting engaging content that resonates with target audiences and drives user interaction.
  • Conduct thorough market research to identify trends, customer preferences, and competitor strategies that inform marketing decisions.
  • Collaborate with design and content teams to produce compelling visuals and copy that align with brand messaging and objectives.
  • Implement SEO best practices to enhance website traffic and improve search engine rankings for targeted keywords.
  • Utilize PPC advertising strategies on platforms like Google Ads and social media to drive targeted traffic and achieve ROI goals.
  • Oversee email marketing initiatives, including list segmentation, campaign creation, and performance analysis to maximize open and conversion rates.
  • Stay updated on digital marketing trends, tools, and technologies to continuously refine skills and strategies.
  • Assist in budgeting and forecasting for digital marketing initiatives, ensuring effective allocation of resources.