To maintain harmonious PR with trade and prompt & efficient customer service at all the times

100% compliance to journey plans.

100% Adherence to agreed call sequence and call objectives.

To achieve set KPIs on Availability, Visibility (BDA implementation /or share of space as per our market share & planograms)

Proactive management of near expiry and damage items in line with company policy, 100% follow the FIFO.

Prompt execution of all the display drives.

To ensure all-round availability of listed SKU’s in every outlet with adequate stock-pressure.

To manage trade-returns within agreed levels.

To highlight near expiry issues well before expiry date (3 months prior).

Ensure 100% implementation of all the visibility contract and promptly report deviance (if any)

Reporting competition activities and observe trade/consumer trends

To participate and share all survey findings (price, competition, category etc)

To comply with daily reporting timing and duty hours.

Proactive and prompt servicing of new outlets opening.