· Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

· A deep understanding of the Saudi Arabia market and established contacts within the region.

· Prepare and manage monthly, quarterly and annual budgets for the Marketing department.

· Set, monitor and report on team goals.

· Design branding, positioning and pricing strategies

· Ensure our brand message is solid and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

· Analyze consumer behavior and determine customer personas.

· Identify opportunities to reach new market segments and expand market share.

· Craft quarterly and annual marketing plans

· Monitor competition (acquisitions, pricing changes and new products and features)

· Coordinate sales and marketing efforts to boost brand awareness.

Participate in the quarterly and annual planning of company objectives