Market Analysis & Strategy: Research industry trends, competitor activities, and customer needs to develop actionable business plans and marketing strategies.
Prospecting & Lead Generation: Identify and pursue new B2B (fleet, corporate) and B2C (individual) opportunities, generating leads for sales teams.
Relationship Management: Cultivate and maintain strong relationships with key stakeholders, principals, external parties, and existing clients.
Revenue Growth: Focus on new markets, service lines, and upselling opportunities with existing accounts to boost overall revenue.
Collaboration: Work with sales, service, and marketing teams to enhance distribution, support campaigns, and follow up on opportunities.
Reporting: Monitor performance, report on achievements, and provide insights on market developments to management.