Plan and execute the annual marketing calendar for Riyadh & Buraidah

Develop campaigns to drive store traffic and enhance brand awareness

Build strategic partnerships, tie-ups, and cross-promotions to boost visibility and footfall

Collaborate with retail teams to improve performance of underperforming stores

Coordinate with internal stakeholders (Admin, Leasing, etc.) for permits and mall support

Monitor and optimize marketing spend by tracking ROI of campaigns

Lead and manage regional loyalty programs

Oversee agencies and vendors to ensure effective execution

Conduct market visits to gather insights and share actionable reports

Support media planning and buying activities for KSA

Execute central marketing initiatives in the region

Ensure brand consistency by working closely with the design team

Plan and execute store openings and re-launches

Prepare post-campaign performance reports